V.I.X.N — Virtual Item eXchange Network

Where mobile users exchange virtual item leftovers in one game
for new virtual items in another

What is VIXN?

VIXN, pronounced “vixen”, is the world’s first virtual item (VI) exchange network for mobile games. It allows inactive users to exchange their leftover VIs in one game for new VIs in another, using the VIXN ExchangeWall.

VIXN is a free cross-promotion service (if both games have the same owner), and optionally, a monetization solution (if they have different owners).

Who said adtech can’t be sexy anymore?

Advertisers
Publishers

Acquire Quality VIXN Users

Generosity is a great game mechanic. Use your in-game assets to better engage users.

Use VIXN between your games for free, or acquire new users from the VIXN network.

If VIXN users choose to exchange their leftover VIs for new VIs in your game, they intentfully decide to “recycle” their time and effort into something that is valuable to them. This makes VIXN users far more committed and immersed gamers.

Monetize Inactive Users

The eCPM you didn’t know existed

VIXN enables you to generate a new type and timing for user engagement, reminding your users that they could exchange leftover VIs for something new. This results in extra eCPM, on top of any of your existing ad display revenue.

Join BETA

No SDK

VIXN does not require an SDK – it may be integrated server-side, but hey, if you want an SDK, we’ve got it.

Auto User Engagement

Let VIXN decide who and when to engage with exchange offers

Customized

Customize your VIXN ExchangeWall – the place where your users come to make an exchange

Multi-Platform Support

VIXN supports iOS and Android when used server-side, as well as the Unity3D runtime when used client-side

A TROPHiT Ecosystem Partner

VIXN is also a partner of TROPHiT, the world’s first VI marketing ecosystem. Advertisers may use TROPHiT’s technology to turn their game VIs into independently-marketable units.

Not only you can easily promote VIs you set up in TROPHiT through VIXN, but you can also promote them through any cross-promotion or media channel, as free giveaways. It is entirely up to you which VIs are promoted exclusively through VIXN and which are promoted anywhere else.

TROPHiT does not require any additional SDKs or ad network integration and you can start using it for free, right now, to power your VIXN campaigns.

Visit TROPHiT